Privacy Policy

Last updated: April 3, 2026

Important Note: Our Notice of Privacy Practices is a separate document that governs how protected health information ("PHI") about you may be used and disclosed in connection with health care services in accordance with the Health Insurance Portability and Accountability Act ("HIPAA").

I. Introduction

This Privacy Policy describes how Novea Health ("Novea," "we," "us," or "our") collects, uses, and discloses information about you when you use our website at novea.health (the "Website") and our related services (collectively, the "Services").

Novea is not a medical group or a health care provider. Novea provides its users with the ability to obtain telehealth consultations and treatments through independent, licensed health care providers and affiliated professional entities. Your health care provider is responsible for providing you with a Notice of Privacy Practices describing its collection and use of your health information.

By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy. If any term in this Privacy Policy is unacceptable to you, please do not use our Services or provide any personal information. This Privacy Policy may change from time to time, and your continued use of the Services after changes are posted constitutes your acceptance of those changes.

II. Information We Collect

We collect several types of information from and about users of our Services:

Information You Provide to Us

Personal identifiers such as name, email address, phone number, mailing address, and date of birth
Health-related information provided through medical intake forms, including symptoms, health history, current medications, and related information
Government-issued identification for identity verification purposes
Payment information (processed securely through Stripe; we do not store your full credit card details)
Communications you send to us, including customer support inquiries and feedback

Information Collected Automatically

Device and browser information, including IP address, browser type, and operating system
Usage data, including pages visited, time spent on pages, and navigation patterns
Information collected through cookies, pixel tags, and similar tracking technologies
General location information derived from your IP address

Information From Third Parties

Health care providers who provide services to you, including prescription and treatment information
Pharmacy partners, including prescription fulfillment and shipping information

III. How We Use Your Information

We use the information we collect for the following purposes:

To provide, maintain, and improve our Services, including facilitating telehealth consultations and prescription fulfillment
To process transactions and send related information, including purchase confirmations and invoices
To communicate with you about our Services, including responding to your inquiries and providing customer support
To send you marketing communications, such as information about products, services, and promotions (you may opt out at any time)
To monitor and analyze trends, usage, and activities in connection with our Services
To detect, investigate, and prevent fraud, abuse, and other illegal activities
To personalize and improve your experience on our Services
To comply with applicable laws, regulations, and legal processes
To create de-identified or aggregated information that cannot be used to identify you

IV. How We Share Your Information

We may share your information in the following circumstances:

Health Care Providers. We share your information with licensed health care providers who provide telehealth consultations and treatment through our Services.
Pharmacy Partners. We share prescription and delivery information with pharmacy partners to fulfill your prescriptions.
Service Providers. We share information with vendors and service providers who perform services on our behalf, including payment processing (Stripe), email delivery, analytics, hosting, and customer support.
Compliance with Law. We may disclose information if required to do so by law or in response to valid legal requests, such as court orders or subpoenas.
Business Transfers. In connection with a merger, acquisition, sale of assets, or similar transaction, your information may be transferred to the acquiring entity.
With Your Consent. We may share your information with your consent or at your direction.
De-identified Information. We may share de-identified or aggregated information that cannot reasonably be used to identify you.

We do not sell your personal information.

V. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your use of our Services. Cookies are small text files stored on your device that help us recognize you and remember your preferences.

We use cookies to:

Remember your preferences and settings
Understand how you interact with our Services
Analyze and improve the performance of our Services
Deliver relevant content and communications

You can set your browser to refuse cookies or alert you when cookies are being sent. If you disable cookies, some parts of our Services may not function properly.

We use Stripe as our payment processor. Stripe may store a session cookie on your browser to assist in detecting and preventing fraud. For more information, visit Stripe's privacy policy at stripe.com/privacy.

VI. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, use, alteration, and disclosure. However, no method of transmission over the Internet or method of electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

Where you have chosen a password for your account, you are responsible for keeping it confidential. Do not share your password with anyone.

VII. Data Retention

We retain your information for as long as necessary to provide our Services, comply with our legal obligations, resolve disputes, and enforce our agreements. The retention period may vary depending on the context, the nature of the information, and applicable legal requirements.

VIII. Your Choices

Marketing Communications. You may opt out of receiving promotional emails from us by following the unsubscribe instructions in those emails. Even if you opt out, we may still send you non-promotional communications, such as messages about your account or transactions.

Cookies. You can manage cookies through your browser settings. Most browsers allow you to refuse cookies or delete existing cookies.

Account Information. You may update or correct your account information by contacting us at info@novea.health. You may also request deletion of your account, though we may retain certain information as required by law or for legitimate business purposes.

IX. Services Not Intended for Minors

Our Services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children under 18. If you believe we have collected information from a child under 18, please contact us so we can promptly delete it.

X. California Privacy Rights

If you are a California resident, the California Consumer Privacy Act ("CCPA") provides you with additional rights regarding your personal information. These rights do not apply to information governed by HIPAA or the California Confidentiality of Medical Information Act ("CMIA").

Your rights under the CCPA include:

Right to Know. You have the right to request information about the categories and specific pieces of personal information we have collected about you, the sources of that information, our purposes for collecting it, and the categories of third parties with whom we have shared it.
Right to Delete. You have the right to request deletion of your personal information, subject to certain exceptions.
Right to Correct. You have the right to request correction of inaccurate personal information.
Right to Opt Out. You have the right to opt out of the sale or sharing of your personal information. We do not sell your personal information.
Right to Non-Discrimination. We will not discriminate against you for exercising any of your CCPA rights.

To exercise your rights, contact us at info@novea.health. We will verify your identity before processing your request.

XI. Consumer Health Data

If you are a resident of Washington State or Nevada, additional protections may apply to your consumer health data under the Washington My Health My Data Act or the Nevada Health Data Privacy Act. We collect and use consumer health data only to provide you with the products and services you have requested, or as otherwise permitted by applicable law. You may exercise your rights under these laws by contacting us at info@novea.health.

XII. Third-Party Websites

Our Services may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to read the privacy policies of any third-party websites you visit.

XIII. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated Privacy Policy on our Website with a revised "Last updated" date. Your continued use of our Services after changes are posted constitutes your acceptance of the updated Privacy Policy.

XIV. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

Novea Health
191 Northampton St. Suite 828
Easthampton, MA 01027
Email: info@novea.health